File FormatsJanuary 10, 2025• 4 min read
PNG vs JPG: Which Image Format Should You Use?
Choosing the right image format can significantly impact your website's performance and image quality. Here's everything you need to know.
Quick Comparison
| Feature | PNG | JPG |
|---|---|---|
| Transparency | ✅ Yes | ❌ No |
| File Size | Larger | Smaller |
| Best For | Graphics, Logos | Photos |
| Compression | Lossless | Lossy |
| Quality | Perfect | Variable |
When to Use PNG
PNG (Portable Network Graphics) is ideal for:
- Logos and icons - Sharp edges stay crisp
- Graphics with text - Text remains readable
- Images needing transparency - Alpha channel support
- Screenshots - Captures exact pixels
- Digital art - Preserves every detail
When to Use JPG
JPG (JPEG) is best for:
- Photographs - Millions of colors, natural gradients
- Web images - Smaller file sizes load faster
- Social media - Most platforms prefer JPG
- Email attachments - Keep file sizes manageable
- Product photos - Good quality at small sizes
The Bottom Line
Rule of thumb: Use JPG for photos and complex images. Use PNG for graphics, logos, and images requiring transparency.
Need to convert between formats? Try our free converter:
Convert PNG ↔ JPG →